A 4-hour (yes 4 hour!) design sprint to explore a new concept for connected Toyota vehicles, leveraging the world of the internet-of-things. Our concept focused on mobile in-car payments using a cloud stored credit card and Bluetooth LE/NFC.
With a short time frame, our team focussed on keeping the idea focused on improving a motoring pain point that had not been executed before, and was pratically possible within 5 years.
We researched the current Toyota Entune in-car system to understand the interface and opportunities.
Drawing a user journey, our team conceptually drew the use-case and supported it with both an in-car and mobile UI.